Bing Tests New Local Knowledge Panel Design

Microsoft Bing has begun testing a new layout for its local knowledge panel, presenting local business information in an updated, card-like design. This refreshed interface displays company photos, essential business details, third-party reviews, a map, and other key information, aiming to make the experience more visually appealing and organized for users.

Spotted by Khushal Bherwani, who posted screenshots on X (formerly Twitter), this design overhaul could help users quickly find necessary information such as business hours, address, and contact details while highlighting customer reviews and service categories in a clear, structured format.

Key Features in the New Design:

Card-Like Interface: Emphasizes business visuals, letting users view the ambiance and appearance of the venue.
Organized Information Layout: Key details like operating hours, address, and contact information are prominently displayed.
Map Location Widget: A map widget offers a quick look at the business location.
Customer Reviews: Integrated reviews from external sources provide quick insights into customer experiences and popular services.

Here is the test version shared by Khushal Bherwani:

🆕 Bing with business profile knowledge cards. pic.twitter.com/zTMpORC13S
— Khushal Bherwani (@b4k_khushal) October 28, 2024

This new design reflects Bing’s commitment to enhancing local search features, allowing users to access organized, detailed local information more efficiently. For further images and details, refer to the screenshots shared in Bherwani’s tweet.

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